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7 Reasons Why This Midwife-Approved Doll is the Most Thoughtful Gift for New Mums

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By Sandra M.

Last Updated Oct 29th, 2024

Discover the science-backed doll that's turning nannas into overnight heroes - and why midwives say it's the most thoughtful gift you could give your growing family in 2024.

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1. Expert Endorsed for Better Sleep

Lulla Doll has received glowing recommendations from baby sleep experts & midwives alike.

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"I must say, on first impression, it is unbelievably soft! The new sound box is so much smoother and calming, with a gentle thump-thump heartbeat that helps babies feel safe and calm.

All in all, I'm in love with the second generation of Lulla Doll."
- Amanda Bude
Renowned Baby Sleep Expert & Midwife

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2. Backed by Scientific Research

Icelandic Child Psychologist and mother of three - Eyrún Eggertsdóttir - spent 3 years developing the perfect baby sleep companion.

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3. Trusted by Thousands of Aussie Families

100,000+ Aussie families have already discovered the joy of this amazing sleep companion.

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4. Safe, Soft, and Hypoallergenic

Ultra-soft, hypoallergenic, and safe for even the most sensitive bubs.


Tested to the highest Australian & International safety standards, with secure stitching and safety straps for peace of mind.

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5. Cuddles, Just Like Mum

Lulla's award-winning design captures the essence of a mother's presence.


Combining real heartbeat sounds, gentle breathing rhythms, and soft cotton that holds familiar scents, creating a peaceful feeling of closeness.

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"My granddaughter absolutely loves cuddling with her Lulla Doll. The heartbeat and breathing sounds are so soothing, it's like she's being held in my arms."

- Meredith G.
Proud Grandmother

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6. 12+ Hours of Sweet Dreams

Lulla Doll plays soothing sounds all night long, so bub (and Mum!) can finally get some uninterrupted zzz's.

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7. A Gift from the Heart That Makes a Real Difference

Give the gift of comfort, rest, and precious memories that will last a lifetime.

9 out of 10 parents say this gift from Grandma made a big difference in their sleep.

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"We never leave home without our Lulla. It's a lifesaver for naps at Nanna's house!"

- Suzy M.
Mother of Three

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Trusted by 100,000+ Aussie Families

100,000+ Happy Families

Backed by experts and loved by Aussie families, the Lulla Doll is the perfect way to show your love and support.

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"I kept the box thinking 'there's no way this will work' - we were up 10+ times a night and had tried everything. But by night 2, she slept a full 10 hours with only 2 wake-ups. Even through teething and sickness, Lulla has helped reduce the wake-ups drastically. Three months later, my daughter (and all of us!) are finally getting the rest we need"

- Sarah H.
Grateful First-Time Mum

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"When my 5-year-old granddaughter lost our family dog, she became terrified that if Frankie could die, her mama could too. The separation anxiety was heartbreaking. When her Lulla arrived, we explained that the heartbeat and breathing would remind her that mama was always close by. Within weeks, she was back to her normal self, sleeping through the night and talking about unicorns and princesses instead of her fears."

- Margaret R.
Proud Grandmother

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"My daughter wasn't interested in any comfort toys - she'd reject everything soft or fluffy. We started using Lulla when she was 12 months old, and within a few nights, she began cuddling it. Now at 16 months, she babbles to her Lulla, gives it morning cuddles, and plays happily in her crib instead of crying for us. We even removed the sound box months ago - it's just the doll she loves now. It's the first thing that's helped her self-soothe."

- Caitlin G.
Mum of Two

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"I bought two Lulla dolls - one for home and one for daycare. My son went from being a terrible napper who needed constant holding to taking solid 1.5-hour naps in his crib. The consistency between home and daycare made such a difference. Four months later, he asks for his 'night-night baby' every bedtime, and his carers tell me he's one of their best sleepers now."

- Rachel M.
Relieved Mum

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